This is very interesting, but I hardly think it's destined to become The Next Big Thing. Give these people points for creativity, though: At Book SoundTracks they're making, well, soundtracks for books.
I don't see how it's ever going to work. I mean, you're supposed to plug a CD into your player and then snuggle up on the sofa and open your book. Sounds good so far, but wait. A movie soundtrack is synchronized to the action on screen. The music we hear during a car chase is not the same music we're treated to during a bedroom scene (unless the participants are especially athletic). So how can they make a soundtrack for a book? The music will always be a few beats faster or slower than whatever you're reading. And do you really want beating-up-the-bad-guys music when you're reading a tender scene?
It's common for writers to listen to mood music as they work. I once put Clair de lune on "repeat" while I was writing a love scene, and it played over and over and over, all that rainy afternoon. Now I hear Debussy in my head every time I see people kissing. But if you were to read that love scene of mine while listening to, say, Wagner's The Ride of the Valkyries, I don't think your reading experience would be enhanced. (The couple in this scene is not...uh, athletic. I write "sweet" romance, which never goes much further than some graphic hand-holding.)
At Book SoundTracks, they recommend "Bliss" if you're reading contemporary romance. For a romantic suspense, they say you need "Edge of Midnight". And for your historical-Celtic reading pleasure, they'd like to sell you "Emerald Passion". Sounds like they're working hard to match the tone of the music with the various romance subgenres, but I'm still skeptical.
Does music enhance your reading experience or detract from it? Please hit the "comment" button and sound off.